We are born creative: from our first utterances, our first steps, we are driven to explore, experiment and connect. But many of us disconnect from our creative selves as the pressures, responsibilities and discouragement grow. In the Creative Brain Lab, our aim is to understand and ultimately unleash our creativity. After all, in a chaotic and changing environment, we need all the innovation we can muster.

We work towards this aim by focusing on three goals:

  • to understand and mitigate the effects that stress and anxiety might have on creative work

  • to evaluate and optimize technological tools designed to interface with creativity

  • to explore ways in which creative work might be used to heal or improve our wellbeing.